en.12122.com1440http://en.12122.com/html/xwzx/Skincare_Companies_Dominating_the_Cosmetic_Market_in_China/Skincare Companies Dominating the Cosmetic Market in ChinaThe Chinese cosmetics market is a dominatingindustry. Market estimates place the industry anywhere between $5 and $10 billion USD. Consumers of this industry also vary dramatically. Young and old, male and female: most Chinese consumers play in active role in placing the cosmetics industry where it is today. The wide range of market segments in the cosmetics category allow for brands to be very diverse in their product offerings. Skin care covers over 80% of the cosmetics market. Heavy hitters such as PGs Olay and LOreal are sold next to local brands such as Herborist and also compete with direct sellers such as Amway , Avon, and Mary Kay. Its a unique combination of distribution in China (including supermarkets, malls, online shops, and direct selling) that drives this market forward. Direct selling in China is definitely a growth sector. This particularly holds true in smaller tiered cities, where cheaper products and convenience makes direct selling more effective.China,Skincare,,Market,,,,,,,Cosmetic,Cosmetic MarketNews不详来自网络2009-12-03 08:51http://en.12122.com/html/xwzx/Cosmetics_sales_in_China_continue_to_boom_despite_global_down_turn/Latest data from the Chinese government show that the market for cosmetics has continued to grow in excess of 17 per cent for the first nine months of 2009.Cosmetics sales outpace retail growthcosmetics,China,,Market,,,,,,,CosmeticNews不详来自网络2009-11-17 14:00http://en.12122.com/html/xwzx/Report_on_China_Pharmaceutical_Chain_Store_Market/The chain operation and scale advantages hidden in China's pharmaceutical retail industry have started to unveil.In recent years, the government has issued a series of orders for price cuts and withdrawn the right to price for prescribed drugs. This has gradually reduced the profit margin in the pharmaceutical industry. Currently, less than 1/3 of the pharmaceutical chain stores are profitable, while 1/3 are on the break-even point and more than 1/3 are in losses. The new policies for OTC drug prices have also been subject to discussions by all parties. The government has withdrawn the pricing right over certain prescription drugs on the medical insurance catalogue. This may trigger off a new round of drug price cuts. In addition, there is serious product homogenization. Narrowed rug price gap make sales more difficult. Together with the crackdown on kickbacks and the fall in terminal expenses, competitions among pharmaceutical stores have intensified. This trend will be brought to a new height in 2008. Pharmaceutical businesses will be further concentrated.China,,Retail,Market,,Industry,,,,,,ChainNews不详来自网络2009-10-30 16:02http://en.12122.com/html/xwzx/China_Lingerie_Market_Report/China is a major target of many international brands.To show that their products are different from other cheaper garments, luxury lingerie makers are developing their brands and are following more aggressive methods of marketing. There was a time, when lingerie advertising was banned in China. But ideas once considered decadent are eagerly welcomed later on, and the boom of lingerie industry led to creative advertisement strategies. Manufacturers are reinforcing their brand images by plastering billboards with traffic stopping advertisement displays, and appealing visual displays. An outdoor advertising company in China states that budgets for advertisements of lingerie companies have a steady increase year after year. The main target is the first tier cities like Beijing, Shenzhen, Shanghai, Dalian, Chengdu, and GuangzhouChina,Lingerie Market,,Market,,,,,,,LingerieNews不详来自网络2009-10-21 14:06http://en.12122.com/html/xwzx/Consumer_demand_driving_the_fast_growth_of_cosmeceutical_skincare_products/Consumer demand driving the fast growth of cosmeceutical skincare productsIf you have been following the overseas skincare markets recently, you will no doubt be well aware of the very fast growth in cosmeceuticals. While the official definition of cosmeceuticals is still being discussed among industry experts, clearly it is closely related to the active ingredients involved and the importance of these ingredients and their effect in the overall marketing of the brand. This is especially true for the skin care market.The strongest driver behind this fast growth has been the direct demands of consumers for more effective products. Gone are the days when a skincare company could simply claim some natural-sounding ingredient and consumers would rush out to buy it. Now consumers are much more educated, and they are looking for scientifically-based ingredients with proven effects. They can easily educate themselves on the internet regarding these ingredients as well. And, finally, the BBSs in China are now active information markets for consumers to exchange opinions on the effectiveness of various products and brands. End Result: Skincare producers now are facing highly knowledgeable, nearly professional, buyers rather than simple consumers.Skincare,,,,,,,,CosmeceuticalNews不详来自网络2009-10-20 13:10http://en.12122.com/html/xwzx/Cosmetic_Market_in_Mainland_China_and_Hong_Kong/In 2005 Hong Kong remained the largest cosmetics market in the Asia-Pacific, leading Singapore, Malaysia, Thailand, Indonesia, India, Australia and Japan.Market snapshotcosmetics,China,,Asia,Market,,,,,,,CosmeticNews不详来自网络2009-10-19 17:00http://en.12122.com/html/xwzx/Top_Online_Marketing_Strategies_How_to_Promote_Your_Home_Business_and_Websites_For_Free/Top Online Marketing Strategies - How to Promote Your Home Business and Websites For Free1. The Right Mindset Focus2. The Right Tools for MarketingA. The Quadruple Effect- This strategy involves taking one piece of content and spinning it into multiple pieces of content. For example, lets say you write a 250 word blog post on Monday.B. Social Bookmarking- This technique involves using sites like Digg, Redditt, Facebook, and Mixx to bookmark particular post you have made. After posting a video to Youtube, for example, you may want to get additional traffic and backlinks to your website. Bookmarking will help you rise up in the search engine rankings if used correctly.C. Writing Articles- Article marketing is probably the best online marketing strategy when it comes to promoting your home business website(s) online for free. With a little time and effort on your part, you can easily push out 1-2 articles per day and post them to high rank and traffic places such as EzineArticles.com, Goarticle.com, ArticleBase.com, and many more.Marketing,,Market,,,,,,,OnlineNews不详Ezine Articles2009-08-10 17:26http://en.12122.com/html/xwzx/Cosmetic_Laser_and_Energy_Based_Markets_in_China_2008/Beauty consumers in China highly value unblemished skin and use cosmetic laser procedures to achieve blemish free skin.Beauty consumers in China highly value unblemished skin and use cosmetic laser procedures to achieve blemish free skin. Sales of cosmetic laser procedures increase by 25% a year China is potentially one of the largest ?if not - beautycare markets in the world. As in other medicalised beauty markets worldwide, demand for cosmetic laser procedures is increasing at a spectacular rate. Experts in Chinese clinics interviewed by Diagonal Reports report growth rates of up to 25% annually. However, the Chinese market has some distinguishing features which mark it out from the US or European cosmetic laser markets. In China is the leading cosmetic laser/energy procedure and not hair removal which is the top procedure elsewhere. Skin care can account for up to 80% of business in Chinese cosmetic laser clinics. clients are the most important consumers for laser skin care services in China. Unlike the US or Europe where clients tend to be older and seeking to reduce or reverse signs of ageing, the majority of cosmetic laser clients in China are young and do not have any specific skin problem. Rather younger Chinese consumers want and are looking for skin treatments which will brighten their complexion. The importance of skin care in cosmetic lasers mirrors the wider beauty market in China where skin care account for a higher percentage of the beauty market than in other countries. Chinese beauty consumers highly value skin. Lasers offer these consumers beauty solutions that are fast, effective and often long lasting. Cosmetic lasers benefit greatly from the emergence of an extremely generation - younger people familiar with mobile phones, monitors and computers. The beauty sector in China has leap-frogged over a number of stages with the result that beauty care professionals and consumers are not aware that the latest technology is so . This contrasts with other countries where there can be resistance to and suspicion about cosmetic lasers due to entrenched loyalties to more traditional beauty regimes. Experts are confident that the strong growth seen in recent years in cosmetic laser will continue for at least another years. Indeed previous Diagonal Reports research in China shows that historically the beauty market has the economy and that actual growth rates for any year recently have exceeded earlier forecasts. Cosmetic laser technology will be a blockbuster category in its own right, and could replace other long established beauty categories and products.China,,Market,,,,,,,Cosmetic,laser,energyNews不详来自网络2009-08-07 13:09http://en.12122.com/html/xwzx/China_to_become_world_s_2nd_largest_consumer_market/China is likely to become the world's second largest consumer market by 2015China,,Market,,,,,,,Consumer MarketNews不详来自网络2009-08-06 12:56http://en.12122.com/html/xwzx/China_has_more_millionaires_than_France/At the end of year 2008 China weighed in with a total of 414,900 people worth more than one million dollars excluding their principal residenceChina,,,,,,,NewsFrederik Balfour来自网络2009-08-03 13:32http://en.12122.com/html/xwzx/Chinese_Apparel_Industry_Report_2009/In 2008, the accumulated export revenues of Chinese apparel industry were 119.790 billion USD, up by 4.10% compared with 2007, the export growth speed dropping sharply.In 2008, the accumulated export revenues of Chinese apparel industry were 119.790 billion USD, up by 4.10% compared with 2007, the export growth speed dropping sharply. Since the 1990s, Chinas exports to America and European Union had kept going up without great fluctuation. But the exports to some other countries fluctuated greatly, especially India and Pakistan etc. European, American and Japanese market, accounting for 60% import volumes of the textile clothing in the world, had formed certain dependency on Chinese textile clothing, which could not be easily changed because of the present financial crisis. The international financial crisis did not change the peoples demands for the daily necessities, but obliged to the change of consumption structures and habits. The expenditure in the entertainment cut down. The consumers were sensitive to the price. The change of the consumption habits made the medium and high quality clothing industry lose a lot. The consumption structure shifted to the medium and low quality products, making the suppliers of the low-priced clothing obtain more opportunities and accounting for more market share.Chinese Apparel Industry,,Apparel,,Industry,,,,,News不详来自网络2009-08-01 12:09http://en.12122.com/html/xwzx/Underwear_Market_Scale_from_2002_to_2008/At present,the annual sales amount of China's underwear market has reached RMB 50 billion and 60% of the underwear consumers are metropolis women.50billionand60%oftheunderwearconsumersaremetropoliswomen.Itis forecasted by some experts that the annual growth rate of Chinas underwear market in the next ten years will keep at 20%.The underwear industry has developed prosperously for several decades overseas, but developed insufficiently in China. Since the mid of 1990s, Chinas underwear industry, especiallythewomens underwearindustry,hasmaturedbasically,formingan industrial pattern of a south area represented by Guangdong, an east area represented by Shanghai and a north area represented by Beijing. According to statistics, there are morethan3,000underwearenterprises in China at present, mostly producing medium- and low-end products.The growth rate of sales volume of knitted underwear in 2008 was still at a low level over the same period of the previous year. Since 2007, Chinas underwear market gradually has entered a period of adjustment, with a marked decline in sales growth. In 2008, key large-scale retail enterprises in China had a year-on-year growth rate of8.6% in terms of sales volume in the knitted underwear market, which was 1.7 percentage points higher than that in 2007 but was also at a lower level compared with the growth rates of 2005 and 2006.The proportion of sales volume of knitted underwear goods has a marked decline. Sales of knitted underwear in China show a clear sign of periodicityGenerally declined brand concentration and relatively stable brand patternThe decline of brand concentration reflects that the brand competition existing inChinas knitted underwear market become fiercer and fiercer in recent years. Brand pattern is relatively stable.Competition focuses on leading brands.China,Underwear Market,,Market,,,,,Underwear,,News不详来自网络2009-07-30 12:50http://en.12122.com/html/xwzx/China_s_Luxury_Goods_Market_May_Escape_the_Worst_of_the_Global_Economic_Crisis/As the effects of the economic crisis ripple across the global economy and demand for expensive products plummets, luxury brands face gloomy prospects in North America and Europe. Except in China which saw 15% retail sales growth in Q1 of 2009.As the effects of the economic crisis ripple across the global economy and demand for expensive products plummets, luxury brands face gloomy prospects in North America and Europe. Except in China which saw 15% retail sales growth in Q1, consumer spending is in sharp decline as consumers retrench, look for value in their purchases and cut back on non-necessities.The second half of 2009 does not present much hope for a rebound. Global luxury spending rose 6.5 percent in 2007 before slowing to 3 percent . Growth in mature markets such as Europe, Japan, and the United States suggest flat or negative growth in 2009.In the face of reduced demand, luxury brands like Gucci are turning to China as a potential stronghold for consumer spending in 2009. Like the rest of the world, China is feeling the effects of the economic crisis, and real estate and exports have all taken a beating. Chinas $586 billion USD stimulus package which is designed to encourage consumption will also help maintain luxury sales. If luxury brands focus on the desires of Chinese consumers, they may be able to use China as a haven even as other markets falter.Luxury Brand,China,Luxury Goods,Crisis,Luxury brands,,Retail,Market,,Luxury,,News不详China Business Review2009-07-28 12:58http://en.12122.com/html/xwzx/Growing_importance_of_Internet_Promotions/Internet promotions are becoming popular by the day and more and more companies are now considering them as a component of their marketing strategy.Online presence is becoming more and more important. What ever business you are in, and whatever be the size of your company internet presence gives you an added advantage of wider visibility. Therefore internet promotions should make a good part of your overall marketing strategy for the company. Since more people are roaming the internet, their expectations for promotional offers is also increasing. People/customers are always on the lookout for some discount offers, freebies and other offers on the internet through their mails etc. For having a better bonding with your customer or trying to get a new customers, it is very important that you have a sound internet marketing strategy in place.One very popular internet promotion technique is by holding an instant win game offline. In this game your product label could carry a number or a code and the customer could be asked to visit your web site to look for the winning number, and check if their number was actually the winner. When they are visiting the website, you could even collect some marketing information from them, such as where did they buy the product from, or how do they use your product etc. This way your customer will remember you also (because he is hoping to have the winning number) and will also give you the information you are looking from him.Maintaining your existing customers is very important because the referrals and word of mouth advertisements come from these old customers. Moreover nurturing the existing customers is cheaper than trying to get new customers, because for getting newer customers you have to spend a lot of money for advertisement, product awareness etc. On the other hand getting new customers through the referrals of existing customers is inexpensive. It makes very good business sense to pamper and take good care of your existing customers. They will keep your business alive and healthy. To nurture and maintain the existing customers you have to pamper and tempt them regularly and communicate regularly with them through some promotion material like internet emails.Marketing,,Market,,Growing,Importance,Internet,PromotionNews不详Scott F. Geld2009-07-27 14:14http://en.12122.com/html/xwzx/Chinese_Apparel_Retail_Market/China's huge population actually is a huge bonus for apparel market.China,Apparel Market,,Apparel,Retail,Market,News不详来自网络2009-07-25 13:02http://en.12122.com/html/xwzx/The_Top_10_Marketing_Tips/Today, the art of marketing is far more complex than it once was. However, many of the same basic principles still apply.Marketing,,Market,,Marketing TipsNewsMarketingScoopmarketingscoop.com2009-07-24 12:20http://en.12122.com/html/xwzx/Online_Shopping_Trends_in_China/China's Internet population is the largest in the world with 300 million netizens, the equivalent of the entire population of the U.S.China,,Online Shopping,NewsKerry Finch来自网络2009-07-21 11:58http://en.12122.com/html/xwzx/Experiential_Marketing/Overall, more than two-thirds of all consumers say experiential marketing would be extremely or very influential on their overall opinion of brands and products.Nearly 80% of teens say experiential marketing would increase purchase consideration, while 65% say it would lead to quicker purchase 72% of 18- to 23-year old consumers say experiential marketing would make them more receptive to the brand/product advertising; 59% say it would lead to quicker purchase 60% of women say experiential marketing would be more likely to lead to actual purchase of a product/brand, vs. TV advertising (26%) and Internet advertising (14%) 84% of women say theyd bring family or friends to a live marketing experience, and 75% say theyd tell others about the experiencegiving marketers a terrific opportunity to expand their reach and impact 74% of Hispanic women and 66% of Hispanic men would be more likely to consider purchasing a product after participating in an experiential marketing event 81% of Hispanic females indicated participating in a live marketing event would make them more receptive to future advertising However, Hispanics are also the ethnic group most underexposed to event marketing; 78% of all Hispanics surveyed had never before participated in a live marketing event.Marketing,,Market,Experiential MarketingNews不详来自网络2009-07-20 12:53http://en.12122.com/html/xwzx/Chinese_middle_class_expands/Chinese middle class expandsAs they enter the Chinese market, multinational firms have not only changed the industrial landscape but also nurtured a growing Chinese middle class with new products in industries ranging from investmentand banking to education, entertainment and grocery stores. As an Economics Professor with Peking University, Xiao Zhuoji pointed out back in 2001, the five to ten years after Chinas accession to the WTO would give rise to a strengthened consumersegment, the middle class with growing disposable income.Many luxury brands accelerate their expansion to China as soon as the country opened up its retail sector. A recent report released by TNS said that Chinese middle class has a growing interest in luxury items. Many of them believe luxuries are the symbols of success, position and good taste, with more than 50% of survey respondents saying they plan to buy affordable luxuries. At present, nearly all the luxuries manufacturers, foreign or local, are aiming at the high-end market, with millionaires and richest of the rich as their major customers, who make up less than 0.02% of the Chinese population.While China consumed 11% of the worlds luxury items in 2004, it has become the second biggest auto consumer in the world. Many auto brands place more emphasis on smaller market segment to better improve their positions in the market. Foreign brands, including Volkswagen and Ford, as well as Chinese brands such as Geely and Chery have launched new models that are targeted specifically at the middle class after conducting extensive market research on Chinese consumer behavior and habits.In the field of financial investing, many commercialbanks and financial institutions, both foreign-funded and local, have established financial planning and wealth managemententities to tap the growing Chinese wealth. The general manager of wealth management center at Everbright Bank Zhang Xuyang says in addition to one-to-one professional financial consulting services, the bank also provides advisory services on insurance, securities, foreign currencyand fund to meet the growing demands for fund management.You are currently reading words of total words in this article.To continue reading this article, you must be a subscriber. Log in now.NOT A SUBSCRIBER? START YOUR 7-DAY FREE TRIAL NOW. * Email Address: * Choose Password: -->Middle Class,ExpandNewsBy AMY CHEUNGThe China Perspective2009-07-18 14:53http://en.12122.com/html/xwzx/China_s_online_advertising_market_near_11b_yuan/China's online advertising market near 11b yuanChina,,Online advertising,MarketNews不详Xinhua2009-07-14 12:26http://en.12122.com/html/xwzx/Analysis_of_Apparel_Retail_Market_in_China/China's cosmetics market to surpass US in 2009cosmetics,China,,Market,SurpassNews不详chinaretailnews.com2009-07-13 12:20http://en.12122.com/html/xwzx/Analysis_of_Apparel_Retail_Market_in_China/Analysis of Apparel Retail Market in China 2008According to statistics, during 2006 to 2007 period the average clothing consumption growth per capita of Chinas urban dweller increased 15.5% and is expected that China will surpass Japan to become the worlds third largest clothing market by 2010. In terms of Chinas apparel brand, after the transformation of the market consumption structure, the Chinese apparel market divided into two different sub-markets; one market is high-end market, which is focused on well-known brand, the reason of this market has been a great success in recent years is the rapid growth of high-income population who have a strong appetite for high-class brands and luxury goods. Another market is low-end market, which is focused on Chinese unknown brands and low price clothing, this market also has a great profit because of their main customers are young people and university students, therefore the huge population is the major factor for its growth. Meanwhile, tail goods and fast food pattern sales are new sales modes. At present, Chinas high-end clothing market has been almost entirely dominated by well-known international brands from France, Germany, Italy, Japan, the United States, Britain and South Korea; while Hong Kong and Taiwan brands mainly concentrated in the mid-end market, and Chinese brands occupied the low-end market.China,,Apparel,Retail,MarketNews不详来自网络2009-07-13 12:05http://en.12122.com/html/xwzx/Chinese_Lingerie_Market_Report/Chinese lingerie market is a dynamic sectorChinese Lingerie Market:The countrys lingerie market is a fast moving one, and there is a drastic change during the recent past. The lingerie market is estimated to be of a total value of 2 billion euros, and industry experts predict a further positive increase of 20% every year. The country is the third largest for luxury consumption, and is assumed by the market leaders to catch up with the position of Japan in the next 10 years. China is a key player in fabric industry, having good potential for creation and consumption. Major lingerie players in China have reassessed their market positions, and are now closing the knowledge gap to become low cost producers.Lingerie Market,Chinese Lingerie Market,News不详Just-style.com2009-07-11 12:45http://en.12122.com/html/xwzx/China_Apparel_Market_Forecast_2009/China Apparel industry has made great development during the year of 2008China,Apparel Market,News不详来自网络 ( International Business Times)2009-07-09 17:26http://en.12122.com/html/xwzx/M_A_Analysis_on_Cosmetic_Industry_in_China_2008/Cosmetic industry has been evolving into full-fledged market in which flourishing brands emerged.1. The background analysis over status quo and MA in cosmetic industry of China.Cosmetic industry has been evolving into full-fledged market in which flourishing brands emerged. Among 300 brands, 20 of them have taken the leading position and joint venture took 80% of market share. The preponderant manufacturers in China are located along the Eastern Costal line and inland cities. It shares 90% as nation while sales value is above 60%. In respect of types, skin-care products is topping the list sharing 35%, hair-care products sharing 28%, make-up products sharing 29%, others being perfumes. According to insiders, total sales will reach to RMB 80 billion and level up at 12.9% annually.2. MA trend of cosmetic industry in ChinaChina,News不详来自网络2009-07-08 17:51http://en.12122.com/html/xwzx/In_2008_High_Net_Worth_Individuals_fall_by_14_5_percent/The global population of high net worth individuals fell 14.5 last year along with the economy, according to a new report.HIgh Net Worth IndividualsNews不详来自网络 ( International Business Times)2009-07-06 13:15http://en.12122.com/html/xwzx/Four_key_China_specific_risks_that_pose_management_challenges/Four key China-specific risks that pose management challengesFour key China-specific risks that pose management challenges and demand pragmatic risk management approaches. These are:1. Possibility of a hard landingDespite the Chinese governments apparent success in avoiding an economic hard landing in the short term, businesses are still concerned that unstable elements may precipitate a hard-landing in the medium term. This situation would demand extraordinary skill from the government to continue the reform process while navigating between foreign interests, domestic social and political change and sweeping institutional reform. 2. Political risksTensions between Mainland China and Taiwan are identified as the key potential flashpoint by many businesses. CEO responses show that the nearer they are to China, the higher the level of risk they perceive. Concern over these geopolitical risks is magnified by uncertainty over the reaction of the international community, particularly the United States. 3. Management stylesThere is a stark difference between Chinese and Western management styles. Foreign companies looking to operate in China struggle to find local managers with Western management skills. In China, companies traditionally have been owned by or linked to the government, meaning management decisions have been influenced by broader objectives than profit and value creation. Chinese managers with Western management training and experience are in high demand. 4. Economic and financial risksBusinesses have identified economic and financial risk areas in the Chinese business environment. The banking system needs serious reform and the opening of financial markets to foreign banks brings new risks. At the same time, legal institutions and often impoverished local government bodies lack the means to enforce the law or provide adequate protection and governance, resulting in problems in aas such as intellectual property rights. These risks are compounded by the fact that China is actually a collection of regional markets with different economic, political, social and operating conditions. Chinas government is trying to even out the regional imbalances, but these restructuring and investment programs will take time. In the meantime, foreign countries must tread carefully in Chinaand take a painstaking and pragmatic approach to risk.China,,RisksNews不详来自网络2009-07-03 14:15http://en.12122.com/html/xwzx/Brand_Marketing_for_Your_Business/Ensuring that every part of your business is a reflection of the brand that you intend to adopt is a great way to to begin brand marketing your businessEnsuring that every part of your business is a reflection of the brand that you intend to adopt is a great way to to begin brand marketing your business. If your company is service oriented, a valuable aspect of promoting your image is to train your employees to provide a particular level of service because they will always be a reflection of what your company represents. As a specialist in your field of service and not in physical products that your customers can purchase, your staff is a mirror image of your integrity, so training them to represent your image in a way that uplifts your company is important. Customer service that does not appropriately reflect your brand marketing leaves a negative mark on customers and their referral of your business. Making sales based upon the referral of others accounts for a large part of business for any company. Reputation is everything, so improperly trained employees can leave your customers with a bad disposition when they leave your establishment. In order to properly market your brand, it is important to provide a well rounded service to your customers in order to make the right impression of who you are on everyone that hears your name. Creating successful marketing for your product is a combination of many business elements such as employee communications, marketing/ advertising efforts, interactions with customers, and corporate philosophy. A strong identity represents the values of your company and the way your staff relates to your customers. Customer satisfaction depends upon how accurately your company uses all of the elements of its to create your brand. Customers are looking for personable businesses that can relate to their needs, and a product and service reflects that through all of the elements that your customer interacts with. Set standards of consistency and continually evaluate and analyze how your company is doing. It is important to remain consistent in every part of your organization that handles the public and your customer base. Everyone on your staff should be trained to recognize errors and inconsistencies in presenting your products as well as problem solving techniques to turn those inconsistencies around. Your company as a whole should be responsible for maintaining the image you have worked hard to build through your brand marketing, and by holding each person accountable for taking care of your company, your employees will carry the confidence and respect within themselves that yourcompany represents.Marketing,Brand Marketing,News不详来自网络2009-07-02 13:08http://en.12122.com/html/xwzx/China_Internet_users_soar_to_298_million/China's fast-growing population of Internet users has risen to 298 million after passing the United States last year to become the world's largestChinas Internet use is growing at explosive rates. The latest figure is a 41.9 percent increase over the same period last year, the China Internet Network Information Center said in a report Tuesday.Chinas Internet penetration rate is still low, with just 22.6 percent of its population online, leaving more room for rapid growth, according to CNNIC. The Pew Internet and American Life Project places US online penetration at 71 percent.The financial size of Chinas online market, however, still trails that of the United States, South Korea and other countries.The United States had an estimated 223.1 million Internet users in June, according to Nielsen Online, a research firm.China is preparing to launch third-generation mobile phone service, which supports wireless Web surfing, that is expected to set off a new surge in Internet use.China,,Internet UsersNews不详来自网络2009-07-01 13:18http://en.12122.com/html/xwzx/Online_Advertising_Gets_Boost_in_China/Online advertising, which has gained traction in China in recent years, may be one of the few sectors to benefit from the country's sharp economic slowdownBEIJING -- Online advertising, which has gained traction in China in recent years, may be one of the few sectors to benefit from the countrys sharp economic slowdown, as companies here look for more cost-effective ways to plug their products.Ad-industry executives and analysts say the need to trim costs, while still trying to woo customers, could cause the online, or digital, portions of companies ad budgets to grow, giving a boost to a market that has grown rapidly but remains puny compared with its size in the U.S.The economic crisis is...prompting a lot of our clients to rethink their marketing spending, says Karl Cluck, a Shanghai partner at Mindshare, a media-buying unit of WPP PLC, which has worked with clients including NkeInc. and MotorolaInc. in China. There is a lot more interest in digital advertising, he says, especially for marketers of youth-oriented products.China already boasts the worlds largest population of Internet users, not to mention the most mobile-phone subscribers. But companies in China allocate 5% or less of their ad budgets to the Internet, depending on the estimate, compared with more than twice that share for companies in the U.S.That has been changing, as young Chinese consumers gain more market clout and companies become more comfortable with the Internet in China. Nielsen Co. estimates that online ad revenue in China in the third quarter grew 42% from a year earlier to 3.72 billion yuan ($541 million).That rate was more than double the growth in spending on television, newspaper or magazine advertising.Online video sites like Youku.com and Tudou.com are getting big advertising clients, including Samsung Electronics Co., Mazda Motor Corp. and Nikes Converse Inc.Marketing collaborations between brands and Chinese Web platforms also are becoming more common.China,,Online advertisingNews不详来自网络2009-06-30 12:33http://en.12122.com/html/xwzx/The_next_5_years_China_s_underwear_market_space_reached_500_billion_yuan/The next 5 years, China's underwear market sales of 500 billion tremendous space will become China's underwear market, a strong force for prosperity.Textile Association of Guangdong Province official said, Chinas underwear industry, the so-called southern, North and East to send to send to industrial characteristics, market goals, industry characteristics, marketing differentiation line formed industrial layout and industrial development of differentiated, showing the three posture. According to China Business Information Center of Chinas major large-scale retail enterprises underwear brand sales survey, the highest sales volume of 10 underwear brands are from Guangdong, Beijing and Shanghai three places.China,Underwear Market,News不详来自网络2009-06-27 14:53http://en.12122.com/html/xwzx/China_s_Aging_Population/The Chinese population is rapidly aging, due to a lower mortality rate and the one child policy.China,China's Aging PopulationNews不详来自网络2009-06-25 17:21http://en.12122.com/html/xwzx/China_Cosmetics_Market_Forecast_Report_2009/China Cosmetics industry has made great development during the year of 2008.International Economic Environment Will the influence of the international financial crisis become intensified in 2009? What will be the new directions for the international import and export market in 2009? How will the international industry shift affect China in 2009? Macroeconomic Environment Will the growth of China economy slow down in 2009? How far will it go? How will the inflation pressure of China be changed in 2009? Whats the trend of China macroeconomic regulation in 2009? Cosmetics Industry Environment Hows the growth of upstream material price for Cosmetics industry in 2009? What are the new directions for the downstream industry of Cosmetics in 2009? And what are the changes in market demand? What are the influence factors of Cosmetics prices in 2009? And what will be changed in the structure of demand supply? In the year of 2009, the impact of international financial crisis will be more apparent on China which is gradually integrating into the global economy. Through the study of this report, you can catch a full vision of the development clue for China Cosmetics industry under the financial crisis in 2009 as well as make a reasonable judgment in its interior transmission mechanism from the aspects of international macroeconomic environment, industrial median environment and enterprise internal microenvironment. More importantly, the year of 2009 is critically important for the development of China Cosmetics industry, and the problem of how to shake off the negative impact of financial crisis and to view them as clues to development are the key factors that matters the development of China enterprises in 2010-2012. This report is based on the intelligence data that collected by China Industrial Competitive Intelligence Network resourcing market research, industrial statistic data, domestic and international enterprise interviews, Tech Lab technical progresses, professional periodical, center industry database (Ceir-Data) and so on. As a professional reference for China Cosmetics industry, we believe this report will help you a lot in making a business decision.cosmetics,China,China Cosmetics Industry,China Cosmetics MarketNews不详来自网络2009-06-24 12:18http://en.12122.com/html/xwzx/Annual_Report_on_China_Cosmetics_Industry_2009_2012/With the product output continues to expand, China Cosmetics industry enjoys a rapid development in the year of 2008Production capacity forecast of China Cosmetics industry in 2005-2012 (Schematic)Wen Jiabao, Premier of the Peoples Republic of China, hosted the Executive meeting of the State Council in Nov. 5th, 2008 to study on the strategy of further expanding domestic demand and promoting a stable and rapid economic growth. The 10 measures of further expanding domestic demand and promoting economic growth were confirmed at the meeting. According to preliminary estimate, by the end of 2010 the investment required for the implementation of the above projects will be at about 4 trillion yuan.cosmetics,China,2009-2012,China Cosmetics IndustryNews不详来自网络2009-06-23 13:43http://en.12122.com/html/xwzx/Survive_this_Financial_Crisis_Through_The_Power_of_a_Strong_Brand/During difficult financial times, the strength of your brand is your greatest asset.The strength of the brandMarketings Four Ps - product, price, place, and promotion are always important. Having the right product or organization in place, creating the right donation levels for your potential supporters, positioning your organization in the right media and the right places, and promoting your cause to convey a sense of urgency are all necessary in your strategy. But now more than ever, its time to re-think the strength of your brand.With that in mind, here are some suggestions:1) Brand Unity: Make sure all your marketing and media tell the same story. Does your website have the same look and feel as your magazine, TV or radio program, advertising, direct mail, or other media? Unify the story you tell to the public, and the result will be far more powerful.2) Brand Quality: This isnt the time to have your well-meaning but untalented nephew Earl re-design your logo. Its not the time to save money on your brand, logo, or designs. Go to professionals. Make sure the visual expression of your brand is contemporary, clean, and conveys the essence of your story.3) Brand Connection: Even when times are tough, this isnt necessarily the time to cut back on your media, advertising, or promotions. A few years ago during a difficult financial period, a major TV ministry dropped 1/3 of their TV stations. They thought they would be saving money, but in reality, they closed the door on 1/3 of their support base. That was years ago, and they still havent recovered from the financial nosedive. The lifeline to your donors and supporters is critical, so be very careful about cutting that important pathway.4) Brand Conversation: Do you know how your supporters prefer to communicate? This is the digital age of the two-way conversation, when audiences, donors, and supporters want to have a voice. Give them that opportunity and do it on their terms. Know your donor file. Know your congregation. Learn how they prefer to communicate and make sure you provide them with a way to respond.5) Brand Innovation: Now is the time to re-think your strategy. For instance, when it comes to worship services - hip graphics, cool music, lighting effects, wearing your shirttail out, or dumping the choir robes isnt a strategy. Thats just re-arranging deck chairs on the Titanic. What you really need is a fundamental re-think of what story your church or ministry is trying to tell, what that means to your target audience, how to connect with that audience, and why its absolutely urgent they respond right now. Figure it out, because of the future of your church or non-profit may be hanging on it.When times get tough - the smartest investment you can make is in the integrity, authenticity, and effectiveness of your brand.Crisis,Financial CrisisNews不详来自网络2009-06-22 12:35http://en.12122.com/html/xwzx/Analysis_of_Apparel_Retail_Market_in_China_2008/China's huge population actually is a huge bonus for apparel market.According to statistics, during 2006 to 2007 period the average clothing consumption growth per capita of Chinas urban dweller increased 15.5% and is expected that China will surpass Japan to become the worlds third largest clothing market by 2010. In terms of Chinas apparel brand, after the transformation of the market consumption structure, the Chinese apparel market divided into two different sub-markets; one market is high-end market, which is focused on well-known brand, the reason of this market has been a great success in recent years is the rapid growth of high-income population who have a strong appetite for high-class brands and luxury goods. Another market is low-end market, which is focused on Chinese unknown brands and low price clothing, this market also has a great profit because of their main customers are young people and university students, therefore the huge population is the major factor for its growth. Meanwhile, tail goods and fast food pattern sales are new sales modes. At present, Chinas high-end clothing market has been almost entirely dominated by well-known international brands from France, Germany, Italy, Japan, the United States, Britain and South Korea; while Hong Kong and Taiwan brands mainly oncentrated in the mid-end market, and Chinese brands occupied the low-end market. China`s apparel market has attracted South Korean apparel industry as its main market in recent years because of it has an optimistic prospect of Chinese clothing market. South Korean apparel industry firstly started into Chinese arket was focused on women casual clothing, then mens golf sportswear, childrens clothing and underwear, and finally almost all kinds of clothing have sold in the Chinese market. Some South Korean companies in recent years have been vigorously expanding their investment in China. Chinese textile and apparel industry in the first half of 2008 achieved sales of 243.2 billion yuan, up 28% year-on-year and the total profit was 10.3 billion yuan, up 31% year-on-year. The growth of profit exceeded the growth of income showing that the Chinese apparel industry has a great prosperity. But with the implementation of the Chinese new labor contract law, there will be a great pressure of labor cost on garment manufacturing industry.China,Apparel MarketNews不详来自网络2009-06-20 11:56http://en.12122.com/html/xwzx/Aging_Population_by_2010/China will have 174 million senior citizens aged over 60 in 2010, or 12.78 percent of the entire populationAccording to the document issued by the China National Committee on Aging with the approval of the State Council, 21.32 million of those senior citizens will be aged over 80. China aging population, the largest in the world, is putting great pressure on Chinas economic and social development. The number of senior citizens will peak in 2030 when the national population hits 1.465 billion, the document said. According to the fifth national population census, the average life expectancy of the Chinese population reached 71.4 years old in 2000, 2.85 years longer than that in 1990.China,Aging Population by 2010News不详Xinhua2009-06-19 13:40http://en.12122.com/html/xwzx/Internet_Branding_understanding_Its_importance/Branding, as a whole, is essential for any serious businessWhile Internet branding offers vast opportunities for business, in order for it to be effective one must be able to attract and engage its customers doing this over the Internet is not an easy task. Internet branding is not as simple as putting up a website and adding your company logo and slogan. Your internet branding strategy should make your online brand visible and distinguishable. Internet branding makes use of technological tools to create an online presence for your business. Graphics and animation, a compelling web copy, and overall website design that reflect your companys brand are some of the important elements that will bring your online brand alive. Additionally, an attractive website that helps customers easily and quickly find the information they need is the key to get customer interaction and eventually, business. Your Internet branding strategy should incorporate good design elements and ease of use to create an effective overall impression of your company. A strong online brand image will make the difference whether a customer will buy from you online or switch to your competitors. Remember, that online customers can just leave your site and go to your competitors in a click of a mouse. Therefore, a lot depends on the impression that they get from your site. Internet branding seeks to deliver an immediate unique message about your business to your target clients.Internet BrandingNews不详来自网络2009-06-18 12:38http://en.12122.com/html/xwzx/Watch_Brands_Have_Four_Solutions_to_Face_Financial_Crisis/In haze of financial crisis, some people fall down while some people make profit; some people feel danger while some people find opportunities.In haze of financial crisis, some people fall down while some people make profit; some people feel danger while some people find opportunities. In good days, every acquisition or merge were significant. Now, either goods, property or brand is shrinking. Mergers and Acquisitions appear among luxury brands in the world.Take an example Hong Kong famous watch group Peace Mark Holdings declared liquidation suffering from bank deflation policy in financial crisis. Chowtaifook bought Peace Mark 120+ international high-end watch sales stations, 200+ mid-price watch sales shops and movement makingbusiness in mainland China. Chowtaifook formally entered high-end watch market, selling high end watches like Rolex and Omega. Milus and Tianjin Seagull in its empire, in particular, draw great attention. Back to the point, this article is going to sum up four tactics that famous watch brands adopt under current financial crisis. The cooperation between brand and brand or between brand and designer is named cross boundary management in fashion circle. In another word, the said cross boundary management tries to create products that appeal customers from both sides though the combination of each others influence. It brings not only new value but also generous commercial profits. That is why brands adopt cross-boundary management one after another in recent yearsLuxury brands, because brand marketing, could not low themselves to enter low-priced market directly. Thanks to cross boundary management, those big designers who work for luxury brands can attract lots of customers in low-priced market. More brands launch one or more second lines to occupy mid and low market. At moment of financial crisis, this strategy means more extensive customer base and higher profits. Recently, the limited edition products cooperated by Lane crawford and Alessander Mcqueen, Ksubi, Wiktor Rolf and Raf Simon are highly sought after. Now, the second round cooperation on limited edition products is on the way. Adidas now cooperates with American Designer Jeremy Scott. Sofia Coppola will design for Louis Vuitton.Traditional marketing channels always involve high-priced commercial center, lavish speciality stores and expensive advertisements which represent important percentage in luxury products amount Electronic Commerce, well , opens up a new chanel that make it possible to market at lower cost free from the limit of regions Tag Heuer watches now can be ordered through its authorised online retailers tourneau and barmakian. Tag Heuer said, this initiated move made it the first luxury watch brand that provide on line secured shopping for its all luxury watch products. The joined retailers said it would greatly help Tag Heuer enlarge its business. As what LV North America President said, our electronic commerce plan would provide Tag Heuer customers with convenient on line shopping whose security and service could compare with their favorite retailers. The power of network are still expanding. More and more people start to use network. Mainstreams like print media and TV gradually face bottleneck after several decades development and suffer from influence-shrinking situation. Network, such a platform, are now at now at its now growth point and becomes an important method for product and brand promotion with increasing influence.Network public relations emerge as network influence expansion required. It, making use of the quick transmit of network, propagate brand activities, commercial releasing and brand information in quicker speed and with lower cost to better. It becomes the important part of luxury goods marketing through intervening in those bad information and building up good brand reputation. Rolex, Tudor and Vacheron Constantin made better achievement last year through lots of network promotions. Omega carried out full-range network public relations in sessions of 2008 Beijing Olympic to keep it leading status in China. Casio Oceanus gained quick exposure by network public relations that kept pace with its releasing..Luxury brands seldom use season or activity price reduction or discount promotion considering the brand images. The price reduction, in particular, may weaken brand base. Therefore they, most of time carry out flexible discounts through retail to keep the sales volume. LV, No.1 in term of luxury brand value, declared to reduce the retail prices by 7% in average in Japan market in November. 2008 in hope of boosting the sales.Chanel, No.3 in term of luxury brand value, declared price reduction as early as October 2008. The prices of most of products were reduced by 7% to 10%Versace and Chloe followed suit soon. It was first time that luxury brands gave up the rule that product price may only rise but not reduce.It is estimated that the profit of luxury brands may suffer the first slide down in recent years though the need of top-class brands still exist.Crisis,Financial CrisisNews不详来自网络2009-06-17 13:37http://en.12122.com/html/xwzx/Skin_care_industry_in_China_is_poised_for_further_growth/Skin care industry in China is poised for further growthGrowth in the market during 2008 came in at 14 per cent, which according to a new study conducted by Mi Voga Organics, easily outpaced other US and European markets and is expected to be sustained during the course of the next five years. The sheer size of this market alone makes it attractive, says Carrie Roberts, industry manager for the Consumer Products practice of Mi Voga, LLC research division. Factor in the growth potential and its easy to see why China is becoming such a critical element in sales and marketing strategies for the global consumer products industry, especially for high-margin sectors like professional skin care. So whats driving this phenomenal growth? Primarily it is because Chinas economy is currently firing on all cylinders, with growth in disposable income surging by an average of 11.3 per cent over the last five years. Skin care dominates Putting these figures into perspective, the Mi Vogas research shows that currently the second largest beauty category in China is make-up, which accounts for 17 per cent of sales, while fragrance comes in as the third largest category accounting for 13 per cent of sales. But if the current market conditions prevail, the high growth for the China beauty market will be maintained, with growth in the premium facial skin care category continuing to be a major driving force. However, theres room for further growth in China, as the market is still in its infancy and remains relatively fragmented, especially compared to more developed markets in the West. According to Mi Voga more than a thousand local brands currently compete with approximately 100 import brands, leading it to estimate that further growth in the segment should continue at around 15 per cent until at least 2011, pushing it beyond the projected size of the US market, to give it a value of $1.4bn. However, in parallel with the growth, the market has developed its own unique characteristics, one of these being that it is relatively fragmented compared to international standards. This fragmentation manifests itself through the polarization of the foreign and domestic brands, which has, in turn, led to expensive foreign brands, cheaper domestic brands and a lot of room in the mid- to upper-end of the market a situation that could spell opportunities. There are essentially two brand tiers: the foreign brands and the local brands, Roberts says. Imports are higher-end and tend to be more expensive, appealing to upscale spas and beauty institutes. The local brands, which account for a large majority of products on the market, are low- to mid-priced and are generally positioned for beauty institutes where there is less emphasis on luxury and pampering. Although beauty institutes in China are currently said to command a 70 per cent share of the professional skin care market, it is the spa market that is set to surge, which should prove particularly beneficial to foreign brands. Were expecting sales through spas in China to grow by more than 17 per cent a year over the next five years, said Roberts. The emerging middle class is beginning to discover the day spa, which offers some of the same amenities of the full spa experience but at a much more affordable price. Although the market in China is still relatively young, Roberts sums up by stating her expectations that many of the developments already experienced in the West should be mirrored there. But likewise, she also believes that many of the growing spa institutes are likely to incorporate Chinese herbal and medicinal treatments into their skin care treatments, which could help to give the market a distinct character of its own.ChinaNews不详来自网络2009-06-16 12:51http://en.12122.com/html/xwzx/Development_trend_of_population_ageing_in_China_over_the_next_100_years/China is entering an era of population ageingChina is entering an era of population ageing . In order to predict the future development of this phenomenon for the forthcoming century, it is important to grasp the evolutionary trends in the numbers of the elderly and the degree of seriousness of this issue.I. Statistics and forecasts1. Statistics. (1) This article draws on total population numbers and different age structures obtained from the 2000 population census and has made relevant adjustments. (2) Adjustments were made according to the statistical data of primary school children divided into different age-sex structures. The fifth population census (carried out in 2000) estimates that the number of 0 to 9 year-olds has increased by 29.84 million, of which 13.69 million are males and 16.15 million are females.2. Suppositions and forecasts. (1) According to statistical data on education, the total fertility rate in 2000 was supposed to be 1.73, but has dropped to the lowest limit of 1.7. (2) According to family planning regulations, a couple composed of two only-child is allowed to have a family of two children. This policy is supposed to raise the total fertility rate to 1.8 by the year 2010 and the figure should be maintained at this level. (3) For the death rates, the average male life expectancy at birth is calculated to be 69 years while that of female was 74.44 in 2000. (4) Based on empirical data from various countries and the relevant UN predictions, this article predicts that by 2050 the average male life expectancy at birth will reach 74.4 years females will be 79.9. By 2100 this will be 80.0 and 85.6 respectively.II. An analysis of the development trend of population ageing in China1. Variation trends in the total populationThe articles projects that (1) The total population in China will peak at 1.45 billion by 2026, and will then gradually decline. (2) The total population in the country will drop to 1.38 billion in 2050. (3) It will further reduce to 1.05 billion by 2100.2. The number of elderly people and the ageing population trend(1) The population forecast for the first half of this century shows that the ageing population in China will grow constantly , but will gradually decline by the second half of the century. (2) By 2053 the elderly population aged 60 and over will peak at 430 million, after which the curve will gradually flatten. (3) However, the number will remain at over 350 million even by 2100. The 2041- 2064 period will be regarded as Chinas ageing peak because the annual average elderly population in this period will exceed 400 million (4) By the year 2027 the elderly population above 65 will reach 200 million and will exceed 300 million by 2037. The peak will be reached in 2055 when the total number will exceed 340 million.3. Variations in the dependency ratio trend(1) In the next 100 years the dependency ratio of the entire Chinese population will first drop and then rise. More specifically, it can be divided into three stages: before the year 2008 it is in a stage of decline, between 2009 and 2053 it will be a period of rapid increase, and after 2054 there will be a phase of fluctuations and slow growth. After that the curve will climb. (2) By 2023 the elderly dependency ratio is forecasted to be higher than the young dependency ratio.4. Population numbers of the very elderlyAlong with the process of population ageing, it is also possible to observe the ageing tendency of the very elderly (80+ years old). This group is likely to face many problems and thus needs the most help. The article predicts that (1) The numbers of the very elderly will continue to grow in China to reach 30 million by 2023, and peaking at 100 million by around 2053. The proportion of the very elderly to the total elderly population will be 23% and 30% by the years 2053 and 2100 respectively. (2) Since this group is the most vulnerable, the departments concerned should take early, relevant measures to ensure medical and daily care for them.ChinaNews不详来自网络2009-06-15 13:33http://en.12122.com/html/xwzx/Survey_over_70_Chinese_netizens_have_health_problems/About 73 percent of Chinese netizens are in sub-healthy state with 70 percent of them suffering from psychological problems, according to a survey conducted by 39.com.Survey: over 70% Chinese citizens have health problemsNewsJiang YuxiaXinhua2009-06-13 14:23http://en.12122.com/html/xwzx/China_Green_Food_Industry_Analysis/With the rapid development of the organic industry, more and more enterprises are eager to enter into the green food sector.Consumers are very sensitive to the green food price, so those green food producers with the advantages in cost and resources usually have strong competitiveness.China,China Green Food Industry AnalysisNews不详来自网络2009-06-13 14:21http://en.12122.com/html/xwzx/Domestic_Market_for_the_Elderly_Keeps_Growing/Domestic Market for the Elderly Keeps GrowingThe domestic market for the elder population will grow steadily in the coming decades, providing more business opportunities, said Li Bengong, chairman of the Gerontological Society of China on Thursday at the opening ceremony of the 5th Senior Health Lifestyle Expo in Dalian, northeast Chinas Liaoning province.China has already become an aging society. The elder population is expected to grow from the current 150 million to 430 million by 2050. A large elder population will bring a huge consumption demand,said Li.The four-day expo, which aims to promote the development of the elderly care industry, attracts more than 200 enterprises, including nearly 50 foreign enterprises from Japan, Denmark, and other four countries and regions.China lags behind these countries in developing the elderly care industry. Our society should care more about the senior citizens and provide them better user-friendly products and services, Li said.The products exhibited in the expo range from foods, health products, and medicines to facilities and daily necessities.People in my age care about our health most. I am glad to find that there are so many hi-tech products in this exhibition. But I hope that the prices can be a little lower so that more people can afford it, said 68-year-old Gong Shixiang, who was experiencing a feet sauna pail at the expo.Gongs words were echoed by Chen Deyi, a salesman of the pail.More and more senior citizens are concerning about their health. It makes a bright future for the elderly care industry, Chen said.News不详来自网络2009-06-12 14:16http://en.12122.com/html/xwzx/The_Weight_Treatment_Therapies_Market_China_2008/Chinese weight management and/or loss clinics record double digit annual growthThe best performers are time easy and effort easy. They are passive weighttherapies such as massages and injections, TCM remedies and diet pills. A new report, Weight Management/Loss Market in China,reveals booming demand for body reshaping treatments and therapies in China. A number of features and categories of the weight management/loss market in China are country specific. They include traditional Chinese health therapies, such as, herbal products, teas, and acupuncture. The regulatory environment is also different with products sold over the counter in China that require a medical prescription in other markets. The weight loss market is concentrated in the largest, most affluent so called Tier onecoastal cities: Beijing, Shanghai, Shenzhen and Guangzhou. Indeed these markets have delivered the highest growth rates to date. However, inland cities, which have lagged behind the coastal cities, now show huge market potential. The most popular weight loss solutions are passive. People want effort easy and time easy treatments. Body shaping Programs (such as massages and injections), Traditional Chinese Medicine-TCM remedies, and diet pills and programs are preferred by Chinese consumers. The exercise option, which requires the expenditure of energy and effort takes second place. Besides the pure weight loss specialists, a very wide range of businesses provide slimmingand weight related treatments. These include health and fitness, sport/gyms and beauty salon/spa category facilities, plus hospitals which do urgical weight loss interventions. Businesses providing weight loss treatments reported a growth rate of more than 10% in 2007 compared to 2006. However, larger-sized companies are out-performing the sector because they offer a wider menu of services than the smaller sized businesses, invest in equipment, and employ professionally trained staff. Strong growth is forecast to continue due to a number of factors, including: Increasing number of overweight/obese peoplein China and greater pressure on these overweight/obese people to lose unwanted weight Larger numbers of young overweight people Official policy which encourages fitness and raises consciousness about dangers of being overweight. The spinoffs from the 2008 Olympics in BeijingChina,Weight Treatment Therapies MarketNews不详来自网络2009-06-11 13:17http://en.12122.com/html/xwzx/Hotspots_in_China_s_Skincare_Market_in_2008/After more than 10 years of cultivation and development, China has now become Asia's second largest and the world's eighth largest cosmetics market, with an established industry competition structure.Hot topics in Chinas skincare market in 2008Foundation becomes skincareMouth-watering beautySkin activatingClassical packagingEnvironmentally friendly skincareTwo-in-one productscosmetics,China,SkincareNews不详来自网络2009-06-10 11:30http://en.12122.com/html/xwzx/Report_on_China_Skin_Care_Industry_2009_2012/In the skin care industry, because of relatively low investment threshold, relatively rapid return and easy entering, the brands are many and competition presents complicated status.In 2006, skin care products market was in the multi-brand competition status, skin care products and marketing methods had the homogeneity-oriented trend, market segmentation was more difficult and difficulty in competition was more serious following. Skin care products accounted for 32.17% around of cosmetics market shares and still was the main stream of cosmetics consumption, and also was the one with bigger market potential and highest profit in daily chemical industry.　　From January to November in 2007, monthly sale amount of skin care products of national key large retail enterprises was unstable and volatile. One of the main reasons was the influence of festivals, the other was the season effect. Skin care products hold nearly 2/3 of cosmetics selling shares.　　In the sales of skin care products, cream and emulsion are in the dominant position, facial cleaning products and bath foam follow behind. In the fierce competition, a body of strong brands come out, such as Olay, Dabao, Mininurse, Pands, Biore, CleanClear, Kose, Aupres, Caisy, Yue Sai, Shiseido, Johnson, and Tjoy, etc. These brands emerge out in the markets of facial milk cleanser, face cream and face pack, and form relatively stable pattern.　　Under the fierce competitive status, according to different types of products, different seasons and different areas, it is the inevitable choice for skin care enterprises to make necessary market segmentations aiming at the fondness and need of consumers, and implement brand strategy.　　Since the reform and opening up, market scale of China skin care has grown at annual average speed of 23.8%. The highest growth amplitude was even up to 41%. By 2010, it is estimated that the market scale of skin care will be to 38-40 billion yuan around, accounting for half of the cosmetics market, and beauty products will hold the other half.　　High-end children skin care products will become the most poentical market in the future. With higher degree of care of women on themselves and change of mens traditional rough image, the male will also pay more attention to the skin care products. Medical skin care is vigorous. Prescription skin care products certainly will set off an upsurge of skin care products relying on its different advantages.China,China Skin Care Industry,2009-2012News不详来自网络2009-06-10 11:26http://en.12122.com/html/xwzx/Chinese_Lingerie_Market/Chinese lingerie market is a dynamic sector.Lingerie industry is in a state of intense competition. Fashionable and price friendly lingeries are sold by the manufacturers while global brands are looking for new markets. International specialty brands are at their wings; seeking entry into emerging markets for future growth. Current global market for lingeries rose by 2.6% to $29.92 billion USD from 2004 to 2007, while clothing prices dropped down by 4%. China, as an emerging market has seen a growth rate of 8.1% during the same time. Fast fashion retailers are now offering fashionable intimate apparels at lower prices and are undertaking hardcore marketing efforts to sustain their brand image in China. On the other hand, China itself is a major exporter of apparels to the global market at competitive prices.Chinese lingerie market is a dynamic sector. Their market structure is composed of many national and international brands, and intimate apparels are brought in by many countries; names unknown to the consumer.The countrys lingerie market is a fast moving one, and there is a drastic change during the recent past. The lingerie market is estimated to be of a total value of 2 billion euros, and industry experts predict a further positive increase of 20% every year. The country is the third largest for luxury consumption, and is assumed by the market leaders to catch up with the position of Japan in the next 10 years. China is a key player in fabric industry, having good potential for creation and consumption. Major lingerie players in China have reassessed their market positions, and are now closing the knowledge gap to become low cost producers.Lingerie Market,Chinese Lingerie MarketNews不详来自网络2009-06-09 13:51http://en.12122.com/html/xwzx/The_Cosmetic_Laser_and_Energy_Based_Markets_in_China_2008/Beauty consumers in China highly value unblemished skin and use cosmetic laser procedures to achieve blemish free skin.Beauty consumers in China highly value unblemished skin and use cosmetic laser procedures to achieve blemish free skin. Sales of cosmetic laser procedures increase by 25% a year China is potentially one of the largest if not the largest- beautycare markets in the world. As in other medicalised beauty markets worldwide, demand for cosmetic laser procedures is increasing at a spectacular rate. Experts in Chinese clinics interviewed by Diagonal Reports report growth rates of up to 25% annually. However, the Chinese market has some distinguishing features which mark it out from the US or European cosmetic laser markets. In China skin care is the leading cosmetic laser/energy procedure and not hair removal which is the top procedure elsewhere. Skin care can account for up to 80% of business in Chinese cosmetic laser clinics. Younger clients are the most important consumers for laser skin care services in China. Unlike the US or Europe where clients tend to be older and seeking to reduce or reverse signs of ageing, the majority of cosmetic laser clients in China are young and do not have any specific skin problem. Rather younger Chinese consumers want blemish free skinand are looking for skin treatments which will brighten their complexion. The importance of skin care in cosmetic lasers mirrors the wider beauty market in China where skin care account for a higher percentage of the beauty market than in other countries. Chinese beauty consumers highly value unblemished skin. Lasers offer these consumers beauty solutions that are fast, effective and often long lasting. Cosmetic lasers benefit greatly from the emergence of an extremely technology friendly generation - younger people familiar with mobile phones, monitors and computers. The beauty sector in China has leap-frogged over a number of stages with the result that beauty care professionals and consumers are not aware that the latest technology is so innovative. This contrasts with other countries where there can be resistance to and suspicion about cosmetic lasers due to entrenched loyalties to more traditional beauty regimes. Experts are confident that the strong growth seen in recent years in cosmetic laser will continue for at least anotherfive years. Indeed previous Diagonal Reports research in China shows that historically the beauty market has outperformed the economy and that actual growth rates for any year recently have exceeded earlier forecasts. Cosmetic laser technology will be a blockbuster category in its own right, and could replace other long established beauty categories and products.China,The Cosmetic Laser and Energy-Based Markets in China 2008News不详来自网络2009-06-08 12:46